By changing one word — we found our place and purpose at the intersection of art and science.
We’ve changed our tagline to “Real Communication is an ART.”
It was “Clear Communication is an ART.” The alliteration worked. It made sense – until now.
Thankfully, a client pushed me to consider changing it after I explained our art and performance background as well as how we work with each individual and group.
“So, why isn’t your tag ‘real communication is an art?’” he said.
My response: “It is now.”
The whole team agreed – it felt right. It feels right.
Although this may not seem like a big deal, it is to us. It drops our keel deeper into the ocean. It clarifies our direction and sharpens our focus. Getting “real” made us clear on who we are and what ARTiculate is for you.
“Clear” communication is the science – which encompasses all the studies, statistics, and research on what does and does not work with reference to visuals, brain science, gender, business, etc.
“Real” communication is the art – where we explore emotions, connections, intuition, and the impact of the artistic side.
We work with you at that intersection where the science highway meets the art byway.
As the ARTiculate team, we are defined by our training as artist-performers and are drawn together by our shared commitment to communication. We create our training, coaching and courses as weavings of real and clear – of art and science.
To change lanes and meet us at the intersection, contact us and we’ll create your personal map at 303.868.3889.
